At the top of the waste hierarchy we have ‘Prevention’ and I share this vision of a world without waste.
Research suggests to achieve the target of “waste free world”, we require a system that designs out waste and designs in value. I see this is as an opportunity for innovation investments and business leaders, however the current barrier is lack of real financial return to not produce waste, since such value is not measured, whereas waste has gain increasingly trade value leading to profits.
In our journey to identify funding for an innovation platform dedicated to develop a new generation of packaging without waste, myself and Dr. Joyce Tsoi successfuly attracted interest from potential partners accross all packaging stakeholders, however we still had to demonstrate how such investment can create value (economic and financial). As a response to this challenge we found the need to develop a calculator (Negowaste©) that quantifies and converts the positive value of no-waste production into financial returns which would support the design of a new sharp tax system proposed by Nanako Kawauchi and myself. Read the rest of this entry »
